ID-ENTITY
The project aims to revolutionize the Expocasa exhibition experience by creating a new visual and spatial identity based on lightness and fluidity. Its main…
The project aims to revolutionize the Expocasa exhibition experience by creating a new visual and spatial identity based on lightness and fluidity. Its main objective is to transform the fair environment into an airy and intuitive place, making the public visit easier and reducing the oppressive visual impact of traditional structures. The intervention centers on the strategic use of lightweight modular panels to define paths without enclosing them, together with large curtains used as elements of emotional wayfinding.
- Project type
- Exhibition and visual identity
- Status
- Academic project / 2025-2026
- Architects
- Stella Ymeri, Alice Argentin, Imma Barbara, Sofia Galli, Nicole Stillitano, Sofia Vairus.